2015 - SEE BY CHLOE / LEONARD EL ZEIN
Assistant Project Manager
SeeByChloé Concept shops development in Saudi Arabia
Client : Chloé
Location : Riyadh et Jeddah
Schedule : Opened in june 2015
Role : PHASE DCE (DD)
Development of the guideline and declinaison on the two shops –Furniture, general and detail layouts
These new store concepts were developed in collaboration with the Chloé team. The codes of the brand have been redefined (materials, details, furniture ...), adaptable to every configurations and shops to create a new contemporary universe for See by Chloé brand.
Photo Credits : Léonard El Zein